Keep everything simple. I am serious with this one. The more complex you make your mobile design, the less people will come to visit you. Just because something appears to be simplified on the big screen, doesn’t mean it’s this way on the small screen. Think logically here. Take what you have on your big PC and make it smaller, but keep all the same goals.
Qualifications for Ranking
1) 5 years or more in business. We are more strict than the BBB in this one.
2) Proven results that last. We want to see people they ranked three years ago that are still on page 1
3) All work must follow best practices for long lasting results. No Shortcuts that only yield temporary gains.
4) All Google certifications up to date for customers that need PPC marketing.
5) They must have a grasp of Schema markup and how search is evolving for the next few years.